E-COMMERCE CAMPAIGN CASE STUDY
INCREASE IN ONLINE REVENUE
INCREASE IN AVERAGE ORDER VALUE
A UK based e-commerce campaign that drove a measured increase in online revenue.
Reverse Attire is a forward-thinking Men’s Streetwear retail brand with many outlets across South Wales. They are a home-grown brand and have enjoyed rip-roaring success through brick-and-mortar stores. Crunch were chosen as their preferred partner to run a trial campaign aimed at replicating that same success online.
Crunch provided a digital first solution built on extensive audience research. This combined a direct-response sales approach with branding and awareness. The strategy included a mixture of Facebook, and Google’s e-commerce solutions. These included:
– Google Shopping Ads
– Google Visual Sitelink Extensions
– Google AdWords Search
– Facebook Collection Ads
– Facebook Dynamic Retargeting
– Facebook Canvas Ads
All transactions were tracked and related back to the campaign via both post-click and post-view analysis with detailed user journey modelling. This depth of campaign management ensured that return on investment was measured and allowed for real time conversion rate optimisation.
INSPIRE CUSTOMERS AND DRIVE TRANSACTIONS
See success work in our other case studies.
TARGET YOUR IDEAL CUSTOMER
THE CRUNCH METHOD
From the initial stage of brief, through to proposal and seeing the bottom line results of a campaign, we offer sound advice with 360-digital solutions to make your digital presence thrive and succeed.
Simply, we help our clients get noticed using our deep understanding of ad-tech data science. Placing strong ads in front of highly targeted audiences gets you accurate reach – and the right people converting